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Why SmartyPig?

Jo, 34
“We're getting married shortly and instead of putting together a gift registry, we could ask all our friends and relatives to help fund our dream honeymoon through SmartyPig.”
— Jo, 34

  • 1. It feels good

    Like spending a Friday evening with friends after a hard week of work, or passing a really important exam, reaching a savings goal feels great. You set the goal, you put in the effort, you feel a huge sense of accomplishment when you reach it — and best of all, you’re rewarded for it! That’s the philosophy behind SmartyPig.

  • 2. Once you start saving, you’ll never miss it

    We hear this all the time: “Once I finally started saving, I didn’t really miss the money.” Once your automatic bank transfer is set up, the only time you’ll see those dollars is when they are working for you, boosting your SmartyPig account. It makes saving really easy. You just have to take that first step – and it’s all worth it when you start to see the results.

  • 3. You get more bang for your buck

    The SmartyPig plan gets results. Full stop. When you know what you’re saving for, you just can’t beat it, because as well as competitive interest you get value boosts from retailers too. And by sharing the love with family and friends, you can get plenty of help and motivation along the way. It’s a rewarding experience on a whole lot of levels.

  • 4. It’s about taking responsibility

    You know you should, and we make it fun and profitable. It’s like exercise – the more you do it, the better you feel. Sure, your credit card gives you instant gratification, but you pay the price in instalments of interest and guilt for a long time afterwards.

  • 5.It’s free and it’s flexible

    With every SmartyPig account, you can create and manage many savings goals at one time. Check out How it Works. You could choose to:
    • Create an account called “My Goals” and set up a range of savings goals that you want to achieve on your own.
    • Create another account called “Family” and invite your spouse or partner to have full viewing access, so you can set up goals you want to achieve together.
    • Add another savings account called “Son” or “Daughter” and invite one of your children to have view-only access so they can learn about the saving process.

  • 6. It’s educational

    Getting into good financial habits early makes sense. The sooner you can teach your child about money, and the responsibility that accompanies it, the better prepared they will be in the future. And with a SmartyPig account, you can do it together.